Here's What I Think Is Really Going On With SoFi Stock

SoFi stock has had a brutal start to 2026. Here's what I think is going on.

Shares of digital financial services company SoFi Technologies (NASDAQ: SOFI) are down nearly 40% year to date as of this writing. Even worse, the stock has shed about 50% of its value from a 52-week high of $32.73. And shares fell about 13% in late April, the day after SoFi reported strong first-quarter results.

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So what's really going on? If you think it's a deteriorating business, that theory doesn't hold up. SoFi recently posted what was arguably its best quarter ever, with member growth and revenue both reaching record levels. The disconnect between the stock and the underlying numbers, however, is less puzzling than it first appears once you piece together a few things investors have been wrestling with.

The SoFi logo.
Image source: Getty Images.

Record growth, with one wrinkle

SoFi's first-quarter adjusted net revenue rose 41% year over year to a record $1.1 billion -- an acceleration from 37% growth in the fourth quarter of 2025. Adjusted earnings before interest, taxes, depreciation, and amortization (EBITDA) climbed 62% to a record $340 million, translating to a 31% margin. And GAAP net income more than doubled to $167 million.

The membership story is similarly staggering. SoFi added a record 1.1 million members in the period, bringing its total to 14.7 million -- up 35% year over year. That marked a third consecutive quarter of 35% member growth.

Further, total loan originations hit a record $12.2 billion, with student loan volume more than doubling and home loan volume up nearly 2.4 times year over year.

CEO Anthony Noto pointed to the breadth of the company's progress on SoFi's first-quarter earnings call, describing the period as the company's "18th consecutive quarter of the Rule of 40 with a score of 72, reflecting 41% revenue growth and 31% EBITDA margins." The Rule of 40 combines a company's revenue growth rate and profit margin into a single figure, with anything above 40 generally considered healthy.

Still, not everything was perfect.

The technology platform business -- which includes Galileo, SoFi's banking-as-a-service unit serving fintechs and other partners -- saw revenue decline 27% year over year to $75 million. Management attributed the drop to a large client that fully transitioned off the platform by the end of 2025. While management expects sequential recovery in the segment, its softness has been a wrinkle in an otherwise pristine story.