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Mattel, Inc. (MAT)

15.39 +0.40 (+2.67%)
As of 1:18:26 PM EDT. Market Open.
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News headlines Mattel is navigating significant strategic discussions as investor pressure mounts for a potential sale or privatization. Recent earnings show a 4% increase in net sales, but challenges persist amid rising costs and market volatility.

Mattel is navigating significant strategic discussions as investor pressure mounts for a potential sale or privatization. Recent earnings show a 4% increase in net sales, but challenges persist amid rising costs and market volatility.

Updated 26m ago · Powered by Yahoo Scout
  • Previous Close 14.99
  • Open 15.15
  • Bid 14.47 x 100
  • Ask 16.21 x 100
  • Day's Range 15.05 - 15.44
  • 52 Week Range 14.10 - 22.48
  • Volume 2,543,411
  • Avg. Volume 5,025,665
  • Market Cap (intraday) 4.472B
  • Beta (5Y Monthly) 0.74
  • PE Ratio (TTM) 9.87
  • EPS (TTM) 1.56
  • Earnings Date (est.) Jul 22, 2026
  • Forward Dividend & Yield --
  • Ex-Dividend Date Aug 21, 2017
  • 1y Target Est 18.71

Mattel, Inc., a play and family entertainment company, designs, manufactures, markets, and sells toys, games, and other products in North America, Europe, the Middle East, Africa, Latin America, and the Asia Pacific. The company offers dolls and accessories, books, content, and lifestyle products for children under the Barbie, American Girl, Disney Princess, Disney Frozen, Monster High, Polly Pocket, and KPop Demon Hunters brands; die-cast vehicles, tracks, playsets, and accessories for kids, adults, and collectors under the Hot Wheels, Hot Wheels Monster Trucks, Hot Wheels RC, Matchbox, and Matchbox, and Cars brands; and infant, toddler, and preschool products comprising toys, content, live events, and other consumer products under the Fisher-Price, Little People, Thomas & Friends, and Power Wheels brands. It also provides action figures, building sets, games, and other products under the Masters of the Universe, Mattel Brick Shop, MEGA, UNO, Jurassic World, Minecraft, WWE, Toy Story, Star Wars, Pictionary, Skip-Bo, Phase 10, and Blokus brands; and licensor partner brands, including Disney Pixar, Microsoft, NBCUniversal, and WWE. The company sells its products to retailers, including omnichannel retailers, discount and free-standing toy stores, chain stores, department stores, and other retail outlets; wholesalers; and directly to consumers through retail spaces, boutique stores, agents and distributors, and its e-commerce platforms and third-party e-commerce channels. Mattel, Inc. was founded in 1945 and is headquartered in El Segundo, California.

corporate.mattel.com

31,000

Full Time Employees

December 31

Fiscal Year Ends

Leisure

Industry

Performance Overview: MAT

Trailing total returns as of 5/12/2026, which may include dividends or other distributions. Benchmark is S&P 500 (^GSPC) .

YTD Return

MAT
22.43%
S&P 500 (^GSPC)
7.51%

1-Year Return

MAT
19.00%
S&P 500 (^GSPC)
25.93%

3-Year Return

MAT
16.81%
S&P 500 (^GSPC)
78.46%

5-Year Return

MAT
23.77%
S&P 500 (^GSPC)
81.14%

Earnings Trends: MAT

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Earnings Per Share

GAAP
Normalized
GAAP
Normalized
 

Revenue vs. Earnings

Annual
Quarterly
Annual
Quarterly
Q1 FY26
Revenue 862.2M
Earnings -60.2M

Q2

FY25

Q3

FY25

Q4

FY25

Q1

FY26

0
500M
1B
2B
 

Analyst Insights: MAT

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Analyst Price Targets

13.00 Low
18.71 Average
15.39 Current
28.00 High
 

Analyst Recommendations

  • Strong Buy
  • Buy
  • Hold
  • Underperform
  • Sell
 

Latest Rating

Date 4/30/2026
Analyst JP Morgan
Rating Action Maintains
Rating Underweight
Price Action Lowers
Price Target 14 -> 13
 

Statistics: MAT

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Valuation Measures

Annual
As of 5/8/2026
  • Market Cap

    4.47B

  • Enterprise Value

    6.28B

  • Trailing P/E

    9.87

  • Forward P/E

    11.48

  • PEG Ratio (5yr expected)

    1.21

  • Price/Sales (ttm)

    0.90

  • Price/Book (mrq)

    2.12

  • Enterprise Value/Revenue

    1.17

  • Enterprise Value/EBITDA

    7.06

Financial Highlights

Profitability and Income Statement

  • Profit Margin

    9.27%

  • Return on Assets (ttm)

    5.39%

  • Return on Equity (ttm)

    23.56%

  • Revenue (ttm)

    5.38B

  • Net Income Avi to Common (ttm)

    498.93M

  • Diluted EPS (ttm)

    1.56

Balance Sheet and Cash Flow

  • Total Cash (mrq)

    866M

  • Total Debt/Equity (mrq)

    127.02%

  • Levered Free Cash Flow (ttm)

    311.72M

Compare To: MAT

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Company Insights: MAT

Fair Value

15.39 Current
 

Dividend Score

0 Low
Sector Avg.
100 High
 

Hiring Score

0 Low
Sector Avg.
100 High
 

Insider Sentiment Score

0 Low
Sector Avg.
100 High
 

Research Reports: MAT

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  • Mattel's Investments for Longer-Term Growth Alongside Rising Costs Hinder 2026 Profit Potential

    Mattel manufactures and markets toy products that are sold to its wholesale partners and direct to retail customers. The company offers products for children and families, including toys for infants and preschoolers, girls and boys, youth electronics, hand-held and other games, puzzles, educational toys, media-driven products, and plush and fashion-related toys. Mattel's owned portfolio includes Barbie, Hot Wheels, Fisher-Price, Thomas & Friends, and American Girl. In addition, it currently manufactures toy products for its segments both internally and externally (through manufacturing partners). Nearly 60% of its net sales were generated from North America in 2025, with the remainder stemming from international markets.

    Rating
    Price Target
     
  • Recent weakness offers buying opportunity

    Mattel Inc. is a designer and manufacturer of a wide range of children's toys. Its most popular brands include Barbie, Hot Wheels, Fisher-Price, and American Girl. Mattel also develops and markets toys based on popular movies. In 2019, the company began the Mattel Film franchise, which includes films, television, digital gaming, and live events that have helped drive demand for its toys. Founded in 1945, the company is based in El Segundo, California, and has approximately 34,000 employees.

    Rating
    Price Target
     
  • It's a new month, but the song remains the same for stocks, with shares

    It's a new month, but the song remains the same for stocks, with shares generally higher at midday on Friday, albeit by modest amounts. Substantive headlines out of the Middle East are in short supply based on a seemingly bogged-down conflict. Still, oil prices are moving lower today on hopes that a resolution will be reached at some point and without further fighting. Meanwhile, earnings reports are getting their usual amount of attention. And the news has been generally good, especially from tech companies that have suffered at times this year based on bubble fears.

     
  • Mattel Earnings: Higher Expenses Crimp Profits Despite Sales Growth; Expansion to Resume in 2027

    Mattel manufactures and markets toy products that are sold to its wholesale partners and direct to retail customers. The company offers products for children and families, including toys for infants and preschoolers, girls and boys, youth electronics, hand-held and other games, puzzles, educational toys, media-driven products, and plush and fashion-related toys. Mattel's owned portfolio includes Barbie, Hot Wheels, Fisher-Price, Thomas & Friends, and American Girl. In addition, it currently manufactures toy products for its segments both internally and externally (through manufacturing partners). Nearly 60% of its net sales were generated from North America in 2025, with the remainder stemming from international markets.

    Rating
    Price Target
     

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